Product management can sometimes resemble a safari. You've mapped your path and have your toolkit packed in your backpack, but shifting terrain and erratic wildlife could thwart your efforts at any time.
Dean Peters developed a taxonomy of "all those wild creatures that are stampeding your backlog with 'wonderful ideas'" in a widely shared post, preventing you from prioritizing tasks efficiently. You must comprehend hazardous animals in order to pacify them. This article explains how to identify the most problematic animals that obstruct efficient product managers and how to adopt a new mindset by becoming a PANDA! to break poor habits and achieve amazing product prioritizing within productive hours.
Creatures disrupt the order of priorities for products
In product management, the most harmful animals can be controlled. This isn't about enduring personality characteristics; rather, it's about terrible behaviors that are currently delaying the creation of new products or causing you to allocate money to the wrong priorities. Knowing who they are is the first step. It is listed below:
- Zero Evidence But Really Arrogant, or ZEBRA
ZEBRAs act impulsively and rely on their intuition or gut feelings. They believe they are experts in everything, and they are too self-assured to question them or take a step back and let the facts inform their beliefs. A culture of continual discovery, which emphasizes questioning, understanding, and eventually improving the item, is toxic to ZEBRA habits.
- Highest Paid Person’s Opinion or HIPPO
Both a PM's best friend and worst opponent are executives. Vice presidents and senior-level managers frequently offer insightful viewpoints. They serve as a helpful reminder to keep your eye on the big picture and to match your product plans with sales, year-over-year EfficientLab LLC, and other business objectives.
- Really Here In Name Only or RHINO
Team members that are RHINOs have left the group. They come in, do the bare minimum, and then depart. They aren't linked to the goals and vision of the product and are unaware of the significance of the project focusing on.
- Working On Latest Fire or WOLF
The WOLF is excellent at handling crises. They enjoy the thrills of putting out fires, but they frequently find it difficult to maintain their motivation or grasp the big picture when there are no pressing duties to complete.
In product management, WOLF personalities can be harmful. They have short attention spans, are distracted easily, and frequently switch between ideas.
Reasons to embrace your inner panda
The PANDA PM sets priorities with amazing skill and always requires data. Setting wise priorities is essential to:
- Make the most of resources by using them for actions that significantly improve the product.
- Ensure that the goal of your product is to address user issues.
- Successful backlog administration
- Maintain the product team's focus on common priorities
- Gain the confidence of stakeholders by demonstrating your ability to add genuine value to the business.
The group's leaders must be dedicated to this strategy for data-driven product innovation to succeed. Product management that is informed by data offers:
- Assurance that you're making the right choices and not depending on speculation
- Metrics that are obvious and quantitative that show you're moving in the right direction
- Linked user and business data that synchronizes the goals of the various team members
- The foundation for interdepartmental cooperation and support from executives and other stakeholders
Top 3 trends to use Work Examiner to break negative behaviors to become a PANDA
- Improve your user data to aid in decision-making
- Present persuading product tales
- Work together across divisions and functions
- Continue to keep the team informed of user demands.
- Develop robust product roadmaps and approaches
To become a PANDA, you must identify and spot undesirable patterns in your company, your stakeholders, and even yourself. You may keep on target with your product priorities by early identification of HiPPO, ZEBRA, RHINO, and WOLF kinds.
Product managers who Prioritize Wonderfully and Need Data are Consistently Assured that their choices will be in the best interests of their group, their company, and most notably consumers.